Home Bargains

Emarketing

Emarketing

Following the successful launch of their online store, Home Bargains required a promotional campaign to drive traffic and sales through to the website. Home Bargains had already developed a large database, so an emarketing campaign was the next step to target potential customers and make them aware of the new ecommerce site.

The online store was already live so we utilised a number of screen shots to give potential customers a flavour of the functionality and products available at the online store. Taking into account all the restrictions that apply while designing emarketing and always adhering to Home Bargains’ brand guidelines, we produced a distinctive and effective promotional email.

The final design showed users exactly what they could expect from the website, including a sample of products and delivery charges, while a punchy headline instilled an urgency for the user to click through to the online store.

The concept was simple but the results speak for themselves, increased traffic and a raise in sales proved this to be a successful promotional campaign.

We have used Parker Design Consultants on corporate, web, literature and store design projects for over 15 years. Parker have provided a super service, great designs produced under very tight time constraints. I would have no hesitation in recommending them.

Ralawise

Emailer design

Emailer design

With their new winter clothing range launch imminent, Ralawise asked Parker Design to promote their new range through a new HTML emailer design. Ralawise required a fashionable and festive look, taking into account the seasonality of the products.

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Home Bargains

Email marketing campaign

Email marketing campaign

Utilising the custom built Parker Design email marketing software, the Home Bargains Star Buys e-shot is one of the most popular email marketing campaign projects we run.

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Home Bargains

Ecommerce web design

ecommerce web design

Asked to produce their new ecommerce web design, we helped Home Bargains realise thousands of additional product sales per month, hundreds of thousands of visitors and millions of page views.

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