Home Bargains

Vehicle livery design

Vehicle livery designWe developed a totally unmissable vehicle livery design and huge brand presence on the UK’s highways.

As a rolling advertisement seen by millions of people up and down the nation’s roads every day, good vehicle livery design is a perfect opportunity to reinforce your brand presence. For discount retail giant Home Bargains, the task was made easy for us by their distinctive logo – which also happened to be almost exactly the same proportions as the side of their vehicles.

Taking their logo and applying it to the sides of the lorries and wrapping the colour scheme right round the front of the cab and back doors has resulted in a totally unmissable vehicle livery design and huge brand presence on the UK’s highways.

“We have used Parker Design on corporate, web, literature and store design projects for over 15 years.

Parker have provided a super service, great designs produced under very tight time constraints.

I would have no hesitation in recommending them.”

Nicholl Fuel Oils

Retail branding and signage

Retail branding and signage

Having recently acquired all of Texaco's filling stations across Northern Ireland, Nicholl Fuels needed a design agency to quickly rebrand and produce new signage and livery for of their new premises and fleet of vehicles.

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Home Bargains

Retail signage

Retail signage

Home Bargains tasked Parker Design with creating a series of striking and unusual retail signage displays to appear on gondola-end promotions.

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Home Bargains

Retail point of sale

Retail point of sale

In a move to start selling larger 'higher value' products in their 280 UK stores, Liverpool retailer Home Bargains decided they wanted to trial a new retail point of sale concept in some of its Northwest stores and tasked Parker Design with coming up with a solution.

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