UK Fuels

Web Oil, a part of the UK Fuels Group, approached Parker Design to help it establish itself with customers and stand out in the crowded consumer energy marketplace.

Parker Design were asked by UK Fuels to design the interface for e-route UK: a geolocation app for iPhone and iPad.

Ecommerce website design is about a creating a clear sales proposition, and with sophisticated trends in online purchasing, our graphic design and digital teams created an easy to use and colourful UX experience for new online business WebOil.

In order to add to a consistent look to their Velocity product, UK Fuels asked Parker Design to develop a range of unique icon and pictogram graphic design concepts to use within their online applications.

In order to raise awareness of its new range of products, designed to give customers the most competitive bunkering rates, UK Fuels asked Parker Design to create a mailshot design.

After their recent rebranding, WebOil asked our graphic design team to create a new suite of stationery with a personal, homely feel for use on the B2C side of the business. The suite was to include business cards, flyers and letterheads.

An eye-catching direct marketing mailer to promote the UK Fuels Diesel Tracker fuel card.

As part of the development of its new online fuel management system, UK Fuels asked us to suggest a list of suitable brand names and develop a range of logo graphic designs.

We developed a French language website for a large French fuel retailer, content managed using the WordPress CMS and produced with a quick turnaround.

We were briefed to design and build an enquiry form for the UK Fuels and Shell fuel card with the aim of encouraging take-up and guarantee the success of the initiative and guarantee return on investment. We delivered a smooth jQuery-powered form on this one-page microsite.