Charlie Walton Polo

Parallax website design

This project went beyond parallax website design – Having taken inspiration from Charlie’s beloved polo hat, we first created a logo for Charlie to start using on his website, as well as for social media and stationery. We developed a really modern, unique brand image, befitting a young professional polo player looking to progress his career.

Challenge

To deliver a website design and identity that would help readers and potential sponsors get a good overview of Charlie’s prowess and future potential.

Solution

The look we knew was right for Charlie’s polo website was one which would be bright, colourful, inspirational and informative, and we used these principles as building blocks for the design.

To make a real impact, we added typography, colour and movement to the design. This was enhanced with the integration of action photography and the typographic words Passion, Talent, Drive, Ambition, all used with the popular ‘parallax scrolling’ effect. Various design elements also animate onto the screen at specific ‘waypoints’ as the user scrolls, using custom animations that work in all browsers, smartphones and tablets.

The outcome was a parallax website design that was modern, fresh and eye-catching for Charlie’s target audiences of sporting journals, newspapers, other players, friends and supporters.

We chose WordPress as the content management system (CMS) to enable Charlie to easily manage the website and update the content, including the image slideshow, career highlights to date, latest news, little facts about Charlie section and adding new publications and articles.

We also included a Twitter feed so that Charlie could tweet before, during and after matches to maintain the excitement which goes hand in hand with any polo event, together with a news and blog section with search and archive features. The completed design project echoes the foundations upon which the new Charlie Walton brand is now going from strength to strength.

LIMB-art

Ecommerce web design

Ecommerce web design

With this ecommerce web design project, we not only delivered a sales-focused and cost-effective solution for LIMB-art, we also helped our client encourage their audience to embrace and be proud of their individuality.

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Tysers

WordPress website

Wordpress website

Founded in the 1800s, Tysers is based at the heart of the world’s premier insurance market in London. The company needed a digital agency that would deliver a WordPress website to help position them as a strong industry leader focused on putting their clients first.

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Elite P3

Sports website design

Sports website design

A high-energy web design that launched a high-performance product into the market.

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