Logo Design – Benefits of an animated logo

If you’ve read us before, you’ll know that we’re great believers in the strength and effectiveness of animation for business.

The perfect combination of emotion and common business sense, animated content grabs your audience’s in-demand attention faster. And once you’ve got their attention, animations prove irresistible to the human brain, so you won’t lose them easily. Time to contemplate an animated logo?

As well as working with our clients on animated videos that can be used to help them generate awareness, bump up sales or educate audiences, we’ve also applied animation effects to company logos to achieve maximum brand reach and influence.

Take a look below at just a few of the advantages of animating your logo:

1 – Attention!

A moving logo, like any animated content, is more attention-grabbing than a logo in static form.

 

 

2 – Make your mark

Animating your logo will make it more memorable, creating a longer-lasting impression on your audience.

 

 

3 – Own your narrative

Animating your logo can help you tell your story in different, unexpected ways.

 

 

4 – 3, 2, 1!

What business doesn’t want to stand out against the competition? Tell your audience you don’t like to lag behind by animating your logo.

 

 

5 – Let it flow

The versatility of an animated logo makes it easier to adapt to a variety of marketing channels: your website or social media activity, email, digital billboards, corporate video…

 

 

So, if you want to see your brand come alive, why not consider animating your logo?