Case Study
Pinpoint Digital

Document website design

Document website design

We created a simple yet effective document website design to echo the ease of use of our client’s product.

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Background

Our client offers a range of document management and workflow solutions that have been helping its customers to become paperless for the last few years, helping reduce costs as well as the corporate carbon footprint for each organisation, and also save time and increase productivity and efficiency.

Challenge

Pinpoint Digital Systems asked us to create a document website design for one of their key products – PushToDocuware. The product provides a unique way of creating a record of paper-based business documents and filing them in an easily accessible digital format.

The document website design we were asked to create needed to be relatively simple, to echo the process of the product itself.

Solution

For the document website design, we focused on a carefully chosen colour palette: a contemporary teal and lime colour scheme with a clean background of white and grey tones. Using a round-edged central panel to contain the main content and imagery, our digital team were able to simplify the different navigations for users and allow them to find the content they needed quickly and easily. The design process included the creation of tactile buttons and a series of icons similar to those used on the digital touch-screen panel. We also designed a row of large call-to-action buttons along the footer of the website, which led the target audience to either apply for a licence key, quickly download the software or contact the business to find out more.

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