Galaxy Optical

Exhibition design and build

Exhibition design and build

Having provided a complete exhibition design and build service to Galaxy Optical Services for their previous international shows, they approached us to move their live marketing forward with a brand new exhibition stand design.

The previous design had relied on creating an enclosed space, reminiscent of an exclusive night club. In stark contrast to this, Galaxy wanted to surprise this year’s event goers at the upcoming MIDO show in Milan, with a much more open, crisp, clean look.

Working within a stand space of 84sqm, open on three sides, we divided up the space to suit Galaxy’s needs. They required a reception area, where they could welcome visitors and capture their contact details, an area in which to display their products, and additional formal meeting areas where they could take orders and discuss contracts. They also needed a lockable store area with kitchen facilities and an integrated sound system.

In order to create an impressive entrance to the stand, we designed six 2.4m high free-standing showcases containing lockable storage underneath and featuring an enclosed glass display area complete with internal lighting to display Galaxy’s eyewear ranges. Arranging these showcases in a curve around the reception desk and adding the contrasting deep pink carpet encouraged visitors to walk round the display cases admiring the products before being funnelled into the stand ready to be greeted by Galaxy’s sales staff.

The curve was echoed with the design of the storage area at the rear of the stand, softening the look of the stand design and providing a fantastic canvas for the floor to ceiling graphic wrap, giving a stunning, eye-catching backdrop to the design.

Both the exhibition design and build proved a success.

Alere

Trade show stand design

Trade show stand design

"If we're going to do this show – we want to steal the show!" That was the exhibition design brief from Inverness Medical's Marketing Director to Parker Design. We knew that this had to be more than just a trade show stand design, it had to be theatre!

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J&L Elevator Components

Bespoke exhibition stand design

Bespoke exhibition stand design

Wanting to stand out from the competition and make a real impression at their industry show, J&L Elevator Components enlisted Parker's exhibition design team to come up with a show-stopping bespoke stand.

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CRJ Services

Exhibition stand design & build

Exhibition stand design & build

When CRJ Services took the decision to trial exhibition design for the first time at their industry show, RWM (Recycling and Waste Management) at Birmingham's NEC, they called on our experience.

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