We produced a bright and dynamic design that presents our client as a positive and proactive company.
In order to raise awareness of its new range of products, designed to give customers the most competitive bunkering rates, UK Fuels asked Parker Design to create a mailshot design. The piece was posted out to current customers, with a pre-paid envelope and application form to reduce the time and effort required for those interested to apply.
The mailshot design features the brand colours of orange and blue, and a gloss lamination gives the piece a high quality finish. Full colour images and block colours give the mailshot design a dynamic feel, and denote a positive and proactive company. In the digital age well-designed and produced printed direct mail can have a very impactful effect, and can sometimes encourage a stronger call to action than e-marketing.