Conference booth design

Because both freight and on-site handling in North America are charged by weight (known locally as “drayage”), we engineered the stand to be as lightweight as possible without compromising on quality, or presence in the exhibition hall. We chose a beMatrix system with printed fabric graphics – a light, robust structure that’s quick to assemble and easy to reuse.

Although the client team was based in the US, they were unfamiliar with the exhibiting regulations specific to North America, so we guided them through the regional requirements to give them confidence in every stage of the process.

The booth featured three sides open with a solid back wall, a welcome counter, looping content on screen, space for meetings, and a compact storage area – a smart use of space that helped our client achieve their goals for the conference.

To control costs and maintain consistency, this exhibition project was designed and managed from the UK, with our UK team coordinating with our trusted North America based production crew for the onsite installation and dismantle.

Every element of the conference booth design was planned for practicality, quick installation, and future reuse – the modular kit packs down cleanly and can be reconfigured for different footprints across North America and beyond, keeping future briefs straightforward, and costs predictable.