Multilingual report design

The report should apply the visual identity created for EITI’s Global Conference – ‘Transparency in transition’ – as its main visual concept (a canvas of scattered dots and blue gradient components), while also staying true to the EITI visual identity. The visual concept of the report should be a departure from previous progress reports, whilst maintaining a degree of consistency with those publications.

The report – to be produced in printed and digital format in English as well as translated versions in Spanish, French and Russian – would have to be launched in time to hand to delegates at the conference.

The 60-page report design we delivered is a celebration of what the EITI has achieved over the years across key policy areas and aspects of EITI implementation.

Inspired by ‘Teraanga’, the visual identity created for the conference draws a parallel from the Senegalese custom of shared communal dishes at social events, and the conference itself – a coming together of people from all corners of the world. When creating the multilingual report design, we visually represented the essence of the brand through 57 circles that seem to gravitate towards a centre.

The report delivers a visually engaging experience throughout, flowing naturally for native speakers of all four languages. We paid close attention to the layout during the design process, ensuring it remained effective even though all three target languages required more space on the page.

A collection of striking images fills the pages of the anniversary report, bringing to life the efforts of the past 20 years.

We were also asked to produce a digital anniversary report design. The look and feel of the digital report would have to replicate the printed version for visual consistency, adapting some of the design features to a digital and interactive format. Our designer would also have to ensure that any interactivity features or animation effects didn’t distract or overwhelm readers and take the focus away from the content itself.

Filled with statistics and data, the digital report provides a user experience that generates immediate audience engagement, encouraging readers to closely follow the journey the EITI has been on for the last 20 years. We were careful not to include too many visual distractions, resulting in a report where content flows in a sleek and sophisticated way.

In addition to fully proofreading the original English version, we produced French, Spanish and Russian editions, ensuring the text in each target language flowed naturally. Since these languages typically take up more space than the English source, we carefully adapted the layout in each translated version to avoid any sense of constraint.