Fresh colours, Nature as inspiration, and protection and sustainability are the key elements that made a success of this new logo design.
Challenge
Oakmere Lodge Country Park, set in the idyllic Cheshire countryside, were looking to update their image with a new logo design and marketing materials to satisfy their growing business needs, help drive awareness and improve sales of their holiday lodges.
Solution
Inspired by the name, we created a nature-themed logo design, where the shape of the letter ‘O’ is used to provide a sense of protection. This, coupled with the addition of fresh colours, helped bring the logotype to life, while also nodding at the idea sustainability, a key element of the project.
We carried through the logo design to a variety of marketing collateral, such as promotional leaflets, outdoor signage and stationery.
