Inspired by Trodat’s innovative new products, we produced a distinctive and effective office catalogue design.
At Parker Design we’ve been creating office catalogue design solutions for Trodat’s product range for a number of years. We were thrilled to be asked once again to look at the company’s sales publication, which is produced annually to provide customers with a comprehensive and up-to-date list of their offering.
This office catalogue design features a range of innovative new products which are climate neutral. By devising smaller, lighter stamps made up of 65% recycled plastic, Trodat have given themselves an even more competitive edge, and the brief required this to be a point of focus throughout the design. In order to achieve this we developed a green leaf icon to be used alongside product images. The colour and shape of the icon contrasts effectively with the red and black corporate colour scheme of the Trodat brand.
We also incorporated advert-style graphics dotted throughout the catalogue to highlight and promote the benefits of the new stamp.
In addition to this, the supporting grid-based layout of the product photos and specification tables ensures a clear and legible office catalogue design. Included at the back of the catalogue are a postable order form for custom stamps, and a process walk-through graphic demonstrating how to do this online.
A black anti-scuff matte-laminate on the cover combined with the glossy effect of a Spot UV gives the office catalogue design an ultra-modern and chic look.