Retail logo and branding

We created a contemporary and elegant retail logo and branding that immediately transmits the idea of quality and craftsmanship. The new branding could also easily be adapted to signage, as well as advertising and marketing materials, both for printed and digital formats.

Background

Castle Tile & Bathroom Studio’s innovative high street showroom displays an impressive range of natural tile products and stocks an equally impressive range of bathroom products from some of the world’s leading brands.

Challenge

After years of success, the company felt it was time to refresh their brand in line with the quality and premium feel of the products they offer and to continue to attract new clients. The new retail logo and branding would have to work effectively in a wide range of formats – retail signage as well as advertising and marketing materials for both print and digital platforms.

Solution

With solid grey and red tones as the base, the simplicity of the logo is enhanced with the introduction of a shape that manages to subtly hint at both the company name and the extensive range of products our client specialises in.

The new retail logo and branding perfectly complement the visual tone of our client’s advertising materials, transmitting a sense of premium quality and craftsmanship, and tailored service that considers every single detail.

Have a look at other logo design and branding projects we’ve worked on over the years to help clients of all shapes and sizes, in a wide range of sectors, reach their ambitious goals.