Sphere Security

Security logo design

Security logo design

We developed a distinctive colour palette of black and aqua green, which when complemented with contemporary crisp typography, gave our client a fresh and memorable logo design.

Sphere Security needed a brand new identity, so creating their new logo was the central part of the brand development.

As technology-based security specialists, our client’s logo design needed to look modern and sharp to reflect the services they offered and create the right impression. When designing a logo it’s always helpful when the company name offers you something to work with, so with Sphere Security the starting point was obvious.

To reflect the high tech nature of their products, we wanted a matching high tech feel for the graphic in the security logo design, so we created the highly polished translucent glass sphere. As well as evoking the company name, the glass sphere represents strength, solidity and clarity, all qualities expected of a security company.

Navy blues and greys are commonly associated with security companies but we wanted Sphere to be highly visible instead of just blending in, so we developed a distinctive colour palette comprising of black and aqua green, which when complemented with contemporary crisp typography, gave our client a fresh and memorable logo design that really helped their promotion materials rise above their competitors’.Portable exhibition design

Smart Money

Brand refresh

brand refresh

We had already worked with Smart Money in the past. This time, we helped our client remain relevant in a constantly evolving market with a striking brand design refresh that allowed Smart Money to appeal to a wider audience.

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BrightHR

Branding strategy and development

Branding strategy

BrightHR needed to reinvent themselves, and as a branding agency known for creating stunning design coupled with marketing strategy effectiveness, we delivered a distinctive identity that changed how they were perceived in the HR industry.

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The Caja Group

B2B logo design

B2B logo design

Launching a new business-to-business consultancy in an industry dominated by large, well-known competitors, the Caja Group approached Parker Design to help them establish their niche brand.

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