CTS

B2B branding

b2b brandingA fresh and dynamic B2B branding solution that helped our client start a different kind of conversation with its audience.

Background

CTS helps its customers take business to the next level thanks to bespoke outsourced fulfilment solutions exclusively for the travel industry.

Challenge

With the new B2B branding, CTS wanted to establish an identity that could help them communicate its unique values and offering to customers. We needed to take their brand in a new direction, to differentiate it from other businesses in the industry.

Solution

Our B2B branding solution is inspired by the strength of its people and their different approach. In an industry known for straight-forward, no-frills efficiency, we helped our client really stand out by demonstrating its dedication to service, communication and helping their customers make a connection with audiences.b2b branding

The contemporary and colourful branding is a perfect reflection of the company’s fresh outlook on call centre fulfilment, and lends itself perfectly to a wide variety of media.b2b branding

The speech bubble shapes from the logo help communicate information about the company, and hint at the nature of the business, immediately establishing a connection with the audience.b2b branding

Polecat

Brand development

Brand development

"The overall feeling was one of excitement that left people talking about the Light concept. There was a very positive response from everyone on their new dynamic and unique new brand development"

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Raw London

Company rebrand

Company rebrand

Experts in changing perceptions, Raw needed a successful rebrand to help them transition from a traditional video production house to a specialist branded content agency. A distinctive logo design was the perfect start.

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BrightHR

Branding strategy and development

Branding agency

BrightHR needed to reinvent themselves, and as a branding agency known for their stunning design portfolio, always coupled with marketing strategy effectiveness, we delivered a distinctive identity that changed how they were perceived in the HR industry.

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