The business logo design we created is simple yet impactful – comprising of a graphic representation of a laboratory petri-dish in a lock-up with the company name. A minimal colour palette completes the logo design.
Our client is a leading international supplier to the tissue culture and microbiology industries.
Don Whitley Scientific develops, manufactures, markets and services instrumentation and associated product ranges for both the public and private sector. As well as selling and distributing their own products, our client offers maintenance and repair services for a wide range of laboratory equipment, not just the products they sell and distribute.
Specialising in the supply and maintenance of scientific equipment for the microbiology and tissue culture industries, Don Whitley Scientific required a business logo design that would help them transmit the essence of the work they do instantly.
The logo design we created is simple yet impactful – comprising of a graphic representation of a laboratory petri-dish in a lock-up with the company name.
For the typeface we also applied a simple, sleek and contemporary style. The use of blue and grey colour tones nods at the clean, clinical nature of the sector our client operates in.
Have a look at other examples of distinctive and effective business logo design.