Roberts Bakery

Food labels design

Food labels designWith the launch of Roberts Bakery’s new range of muffins imminent, we produced a mouth-watering design for its product labels to attract the attention of busy shoppers.

Challenge

As part of a new launch, our client needed a fresh food labels design that would make shoppers notice the new product in busy supermarket shelves, enticing them to put in their baskets, week after week.

Solution

Using striking photography to whet the buyers’ appetites, we created a range of colourful, distinctive and memorable designs. The colour palettes were inspired by the ingredients that make up the mouth-watering muffins, while the fonts followed Robert Bakery’s brand guidelines.

“Parker Design Consultants have helped us to update and harmonise our brand image through the redesign of our packaging and promotional items.

Everyone in the team listened carefully to our design brief and, taking account of both our sales and production requirements, produced innovative, creative, and feasible ideas.”

Complying with legislation on food labels design, we included all the required nutritional and ingredient information, including bar codes and advice.

See other examples of packaging design that will help you get your product off the shelves.

Tru

Food packaging design

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Tru needed the help of a design agency to promote their new snack bar. With clever graphic design ideas we made the product jump off the shelf.

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Hippeas

Experiential roadshow design

Experiential roadshow design

We are an experiential agency that loves to create unique brand experiences. To help our client grab a piece of the lucrative healthy food market, we unveiled their new organic chickpea snacks – HIPPEAS – with a ‘totally groovy’ experiential roadshow design for their launch event.

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Roberts Bakery

Product packaging design

Packaging Design Agency Cheshire London UK

We created an effective and adaptable packaging design that allowed shoppers to appreciate first-hand the product quality – to almost feel it and taste it – acting as a trigger to purchase.

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