Dormy

Product branding

Clean lines and confident use of colour – We developed a highly unique product branding idea to help our client promote its products.

When it comes to generating product branding ideas, our design team are always excited to get immersed in the next challenge. And with this project for Dormy, we took our client’s bright and confident colour palette as inspiration to create a highly engaging branding solution.

Using a classic serifed font customised with a bespoke descender to the ‘y’ the logo made for a highly unique approach. The name is encased in an envelope-shaped container in order to give the branding presence and also hint at the industry it is used within.

 

Have a look at other examples of effective branding.

Polecat

Brand development

Brand development

"The overall feeling was one of excitement that left people talking about the Light concept. There was a very positive response from everyone on their new dynamic and unique new brand development"

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Smart Money

Brand refresh

brand refresh

We had already worked with Smart Money in the past. This time, we helped our client remain relevant in a constantly evolving market with a striking brand design refresh that allowed Smart Money to appeal to a wider audience.

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BrightHR

Branding strategy and development

Branding strategy

BrightHR needed to reinvent themselves, and as a branding agency known for their stunning design portfolio, always coupled with marketing strategy effectiveness, we delivered a distinctive identity that changed how they were perceived in the HR industry.

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