AQuA

Roller banner design

Roller banner design

With this honest and engaging roller banner design we helped communicate the impact of the AQuA initiative.

Background

The Advancing Quality Alliance (AQuA) is a membership improvement body which meets the needs of their members through four key functions – AQuA Observatory, AQuA Academy, AQuA Action and AQuA Partnerships.

Challenge

Having already worked with the organisation on several projects, this time our client asked us to create an engaging roller banner design that our client could use at a wide range of promotional events and seminars they had booked in their calendar, with the aim of giving an overview of the work each of the four functions carries out.

Solution

The pull up banner design we created features the individual logos of each function, which are colour-coded according to approved brand guidelines provided by our client. The trademark graphics we used with the brand are a series of soft overlapping curves in various colour tints, which, when combined with imagery from the NHS asset library, succeed at creating a consistent and highly appealing style for the pull-up banners.

The photography style we chose is honest and engaging, helping bring the impact of the work carried out by AQuA to life, and ultimately closer to the target audience. Each roller banner design displays the contact information within the footer, and a short paragraph of introductory information for each of the four functions.

We have a wide range of experience in creating engaging exhibition materials design. Have a look to find out more.

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