Sage

Conference folder design

A nationwide conference roadshow to present Sage’s iXBRL compliant software required a practical and clean conference folder design.

Background

Initiated by changes to the legislation regarding filing of online accounts, Sage developed a range of iXBRL compliant software.

Challenge

To demonstrate the software to their audience, they asked us to organise and manage a city conferences roadshow throughout the UK. Part of the project required a conference folder design to inform attendees of the agenda, provide profiles of the speakers and promote the Sage iXBRL brand.

Solution

Working closely within the Sage brand, we developed a conference folder with a useful double pocket on the inside.

The simple design on the cover helps highlight the product name, hinting at its digital nature.
Folder cover design and print

One side to hold the conference literature, and the other side delegates could use for their own information. The left-hand pocket also contained slits for business cards.Folder inserts design and print

Two loose-leaf sheets were collated into the folder – one detailing descriptions of the speakers, the other listing the agenda for the day. Designing and trimming the two inserts to different heights, we created a staggered format allowing both inserts to sit comfortably within one pocket of the folder, allowing readers to see the information they needed quickly.

 

Have a look at other examples of effective collateral design.

Allmed

Datasheet design

datasheet design

Easy to digest data wrapped in beautifully simple design touches and striking product photography make this datasheet design an attractive and user-friendly tool that immediately transmits Allmed's passion for innovation.

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SolutionsPT

Conference management

conference management

We are an experiential agency that understands conference management. That's why SolutionsPT trusted us with a major event to mark a historic milestone, and also to demonstrate the capabilities of the Next Generation of their flagship product.

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Zychem

Folder design

Folder design

To complete the new brand design and suite of sales literature, we produced an A4 folder design for innovative product development company Zychem for use as either a corporate information or product folder.

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