AstraZeneca commissioned Parker Design to produce this corporate video about its collaboration with Depaul UK, a charity helping homeless, vulnerable and disadvantaged young people across the UK.
The short film formed part of a series of corporate videos entitled ‘Health Connects Us All’, and sets out to explain the work it is doing with the charity, and how it links back into their ethos and corporate responsibility. The corporate video is shot in a documentary style employing a mixture of interviews with AstraZeneca and Depaul employees, and combined with emotive footage of disadvantaged young people.
The filming took place at a number of AstraZeneca’s sites across the UK, together with footage from Depaul. We also had the privilege of filming a presentation given the Houses of Parliament hosted by Sir Trevor McDonald – even managing to secure an impromptu interview with Sir Trevor, which we worked beautifully into the final edit.
The use of voice overs, and music give the finished corporate video a real sense of atmosphere, emmotion and impact.