Internal communications infographic

We created a memorable internal communications infographic to communicate the importance of our client’s IT team and engage employees across the globe.

Background

A key priority for any business is to effectively communicate the contributions of different teams to colleagues and the company as a whole. For global organisations, this can be challenging due to their size and geographical spread, with teams often collaborating across different regions.

Challenge

Deloitte wanted to acknowledge and celebrate the contributions of its IT team, recognising that their role and the areas they support were not fully understood across the company. They asked us to create an infographic to help communicate this more effectively.

Solution

Our client provided us with large volumes of information, which we carefully refined to extract the most relevant and impactful insights. The result was an infographic design that transformed quantitative data into an engaging and positive narrative, making the contributions of the IT team more visible and appreciated across the company.

The overall structure of the internal communications infographic was inspired by the concept of interconnectivity, reflecting the seamless collaboration between the IT team and the various departments it supports. We incorporated Deloitte’s corporate brand colours into icons, typography and graphic elements, ensuring brand consistency while enhancing visual clarity. Dotted lines and connectors illustrate the relationships between the different services provided by the IT team, reinforcing their role in linking and supporting multiple functions within the organisation.

To make the data clear and accessible, we used large font sizes that ensured key statistics were easy to digest while emphasising the scale and impact of the team’s work. Strong, colourful icons visually represent the number of people, locations and devices under the care of the Infrastructure Services team, helping employees quickly grasp the significance of their contributions.

The infographic design was rolled out as posters strategically placed in Deloitte’s UK offices, where it immediately captured attention and generated a positive response from employees. Teams across different departments gained a newfound appreciation for the IT team’s role, with many expressing how the clear and engaging design made their contributions more visible than ever before. For a team that often operates behind the scenes, the infographic brought their efforts into the spotlight, ensuring that their hard work and dedication were finally recognised and celebrated.