A friendly Christmas email newsletter design that generated plenty of positive feedback
Challenge
Keen to send good wishes to their extensive customer and lender base, funding company T&L Leasing Ltd requested a relevant and light-hearted Christmas email newsletter which they could send a few days prior to the festive holiday.
Solution
Using the clear analogy between Father Christmas delivering parcels, and T&L Leasing successfully delivering funding solutions, we created an illustration displaying the portly festive character being transported around his global duties by T&L Leasing balloons.
This, combined with a personal message thanking their customers for their business, received great feedback from its recipients. The directors also chose to donate the money they would have spent sending Christmas cards to three children’s charities local to their head office in Chester.
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