Fully on brand, with punchy headlines that quickly inspire action and carefully placed splashes of colour make this email marketing campaign a fresh and memorable piece of communication.
Background
Our client works with a wide range of businesses, from start-ups to stock exchange giants to help them manage their businesses. Sage provides a whole host of support and software solutions for business owners, bookkeepers and accountants.
Challenge
Sage came to us to help them devise an effective email marketing campaign that would help them generate awareness about the latest enhanced version of one the company’s already successful products, SageOne.
Solution
We decided to keep the design of this email marketing campaign really simple to ensure the audience would focus on product benefits without any unnecessary distractions. Calls to action are prominent. Fully on brand and with punchy headlines that quickly inspire action, carefully placed splashes of colour make this email a fresh and memorable piece of communication, and help guide the user journey to ensure it’s a successful online experience, for both audiences and our client.
We built the email marketing campaign to be fully responsive – the email renders correctly in the most popular email clients and devices, including on mobile.
“After working with Parker Design for the first time, I was delighted with the whole experience.
They worked in a very thorough and intuitive manner, delivering the campaign in an extremely short timescale.
Following launch, the board commented very favourably on the campaign, and was delighted with the response. I’ll be working with them again soon!”
“To email or not to email” – Have a look here to see how how our email marketing expertise has helped our clients reach a wide range of goals.
