King's Leadership Academy
School prospectus
As part of a campaign to launch the latest addition to King’s Leadership Academy, we developed a striking school prospectus design aimed at attracting ambitious students who are serious about shaping their future.
King’s Leadership Academy, part of The Great Schools Trust, supports students not only in their academic development but also in building a strong set of values shaped around the principles of leadership. Over recent years, the academies have made a measurable difference across communities in the North West, working with pupils in disadvantaged urban areas of Warrington, Bolton and Liverpool.
A new chapter begins
The latest school to join the King’s Leadership Academy family, King’s Hawthornes in Bootle, Merseyside, needed support in attracting new students. As part of a wider rebrand and launch campaign, we were asked to create a school prospectus that would appeal to driven young people who care deeply about their education and about how far they can go in life.
Setting the standard from the first page
Through an understated yet confident design and a premium print finish, the school prospectus design communicates excellence and high academic standards from the outset.
Carefully structured content, using blocks of colour, bold typography and impactful imagery, informs and inspires with every turn of the page.
Values at the forefront
A full page dedicated to the Academy’s values gives them the prominence they deserve, underlining the central role they play in the success of King’s Leadership Academy’s learning programmes.
The Values: Aspiration and Achievement, Self-awareness, Professionalism, Integrity, Respect and Endeavour – ASPIRE.
Photography with purpose
Fresh, natural photography provides a confident backdrop for inspiring messaging. The imagery was captured during a professional photo shoot we organised, ensuring the school prospectus reflects the authenticity and ambition of the Academy community. We art directed students and teaching staff throughout the shoot, creating a relaxed atmosphere so they felt comfortable and confident in front of the camera.
“Parker delivered a complete rebrand and new prospectus with outstanding care and attention to detail. The design was excellent and the process clear throughout. What stood out most was their deep understanding of our values and ambitions, and how the brand repositioning could create lasting positive change for our students. A genuine partnership from start to finish.”
Principal at King’s Leadership Academy Hawthornes
Time for a new school prospectus design?
If it’s time to rethink your school prospectus, we’d love to hear from you.
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