Brand strategy

This branding and packaging design project helped our client launch into a new market thanks to an effective mix of relaxed, rustic authenticity and contemporary touches.

BrightHR needed to reinvent themselves, and as a branding agency known for their stunning design portfolio, always coupled with marketing strategy effectiveness, we delivered a distinctive identity that changed how they were perceived in the HR industry.

We developed an event branding solution that captures the essence of the product and positions SolutionsPT as a company that delivers on its promises.

To support their evolution from video production house to branded content agency, Raw needed a branding strategy that aligned with their talent for shifting perceptions.

Polecat embarked on a deep branding development exercise to explore perceptions of the brand, bring clarity and consistency to its positioning and communicate more effectively as a tech-driven organisation that helps clients protect – and be seen to protect – their reputation.

A brand development strategy to embody ChargePoint's cutting-edge innovation and unrivalled expertise.

Based on the concept of inviting someone you know to join you at something special, +1 was an award-winning global employee referral campaign to increase engagement in AstraZeneca’s Global Employee Referral Programme.

A strategic brand refresh to reposition H&T Presspart in the marketplace, from device manufacturer to solutions provider.

Taking a fresh, creative approach to better align Alliance Manchester Business School’s visual identity with its well-established brand essence, “Original Thinking Applied”.

When Ale on a Bale brought us a vintage horsebox, we helped them turn it into a stunning mobile bar thanks to our experiential and brand design expertise that proves 'good times are brewing!'

An internal branding design concept that links four corporate values and transmits the idea of every employee working together as one.

We are the branding agency that helped position Invosys as a disruptor in the telecoms industry by developing a “revolutionary” brand refresh that also succeeded as a powerful employee engagement and employee communications initiative.

A school rebrand project that goes beyond design, helping a disadvantaged area embrace the possibility of a promising new future.

We have worked closely with AstraZeneca for many years. This time we were asked to help them develop an ambitious employee communications campaign and branding that supported internal efforts to increase employee engagement, and upskill and develop leaders in the organisation.

Aiming to establish its brand identity and capture a larger share of the lucrative B2B cloud services market, Talk Internet approached Parker Design to develop a bespoke logo and B2B brand strategy.