We designed high-impact infographic content to demonstrate the value of our client’s internal IT team and engage the global workforce.
A major goal for any business is to communicate, timely and effectively, the value that internal departments contribute to their colleagues and the company as a whole. This can often be a challenge for global companies due to their size, as well as geographical spread of the various teams.
Our client identified a need to share and celebrate the efforts of their IT services department. They felt there was not enough understanding of their contributions to the company and what areas they managed for other teams.
We produced an infographic that turned quantitative data into a positive and engaging story.
The organisation provided us with large quantities of data that we helped them distil into the most relevant information. The overall structure of the infographic is inspired by the concept of interconnectivity. Applying the corporate brand colours to icons and fonts, we used dotted lines and connectors. These signify the relationships between the different services the team offers, as well as reflecting the connections between different teams.
- Infographic content highlights major service areas that may affect multiple groups within the company
- Key stats have been provided in a large font size to make key data easy to understand and emphasise the overall impact of the team’s efforts.
- Strong and colourful icons help the audience fully grasp the number of people, locations and devices under the watchful eye of the Infrastructure Services team.
The design was applied to posters strategically placed around all of our client’s UK offices, and the positive response from different teams was felt immediately.
Our client, and the teams the communication was aimed at, strongly felt that we had brought the message to life with the simple and clean infographic. A team whose efforts usually stay in the background had now been brought into the fore for everyone to see and appreciate.