Seasonal email marketing

A seasonal email marketing campaign where we offered a full creative service for our client, from conception and copywriting to design, build and delivery of the email – with a quick turnaround.

Background

An email campaign can be one of the most effective marketing and communications tools you can use to reach the savviest of target audiences. A well planned, well designed and thought-out email campaign is also one of the most highly targeted ways to communicate with your target audience and inspire them to take meaningful action. And email is also one of the most budget-friendly marketing channels you can use to reach your goals, no matter how ambitious.

Challenge

In the run up to the Christmas holiday season, our client wanted to ramp up their marketing campaigns across all channels, including digital, with a highly targeted seasonal email marketing campaign being one of the options, so they came to us for help.

Solution

We produced an email design that is really simple, clean, uncomplicated and on brand, and which also manages to appeal to the reader’s festive mood at this time of year.

As well as delivering a full creative service for our client, our digital team also worked on the build and development and managed the delivery of the email to the target audience – with a very quick turnaround for this type of project.

“On working with the team at Parker Design for the first time, I was utterly delighted with the whole experience.

The team worked in a very collaborative, thorough and intuitive manner, delivering the email campaign in an extremely short timescale. Following the launch of the email campaign, the board commented very favourably and were delighted with the response the email had. I will definitely be working with Parker Design again very soon.”

We have developed many email campaigns for our clients over the years, all with very positive results. Take a look here to find out more.