Robert Andrew

Branding and packaging design

Initially launching in the UK with 4 sourdough bread varieties, our brief was to develop a new brand and to produce a packaging design that would make the product fly off the shelves. We delivered a design that guarantees longevity, allowing for quick and easy updates as new products are launched in the future. The new brand and packaging feel rustic and honest, approachable, generating immediate customer appeal.

Initially launching in the UK with 4 sourdough bread varieties, our brief was to develop a new brand and to produce a packaging design that would make the product fly off the shelves.

View project

Robert Andrew

Branding and packaging design

Tru

Food packaging design

This packaging makes a hero of the product: a window allows customers to see, almost feel, this wholesome alternative to sugary snacks. With four flavours available, we selected a natural yet vibrant colour palette: purple, rose, green and brown help the different varieties stand out on the shelf, and immediately transmit the idea that this newcomer to the market is filled with health benefits.

This packaging makes a hero of the product: a window allows customers to see, almost feel, this wholesome alternative to sugary snacks.

View project

Tru

Food packaging design

Coultons Bread

Bakery packaging

The concepts of tradition and innovation are perfect to carry our client's message: this bakery packaging combines a subtle dose of nostalgia – a quintessentially British rolling hills landscape and wholesome fonts – with bright and confident colours that transmit a message of the fresh and new.

View project

Coultons Bread

Bakery packaging

Packaging design agency

Commanding shelf presence

Great packaging design can make your product jump off the shelves, and turn it into your most powerful sales tool. But to really work, it has to do more than just look good. The best designs come from real insights into your brand, your product and your position in the marketplace. Parker Design is a packaging design agency that can help you cut through the noise and create packaging that truly reflects your brand personality and your product offering.

When we immerse ourselves in a packaging design project our main priority is to command shelf presence. Clever design can communicate what your brand and your product stand for in a confident way that gets seen and remembered.

Our packaging design concepts are created for today’s marketplace with tomorrow in mind. Our designs instantly grab the consumer’s attention as well as conveying important product and regulatory information. We challenge the norm, turning products into exciting and appealing propositions.

Packaging design projects

Robert Andrew

Branding and packaging design

This branding and packaging design project helped our client launch into a new market thanks to an effective mix of relaxed, rustic authenticity and contemporary touches.

View project

Tru

Food packaging design

To launch Tru’s new popcorn and quinoa snacks, we created a vibrant food packaging design to sell its health benefits and make the product jump off the shelf.

View project

Glutamel

Product package design

A unique and distinctive colour scheme, appealing product photography and a focus on product benefits resulted in a distinctive product package design that guaranteed high visibility on the shelf.

View project

Roberts Bakery

Food labels design

With the launch of Roberts Bakery’s new range of muffins imminent, we were the packaging design agency that produced a mouth-watering food labels design to attract the attention of busy shoppers.

View project

Coultons Bread

Bakery packaging

Nods to both tradition and innovation are the perfect ingredients to make a solid success of this bakery packaging design.

View project

Trodat

Carton packaging design

Bright colours and high quality product photography guaranteed that this carton packaging design captured the attention of our client’s target audience in busy retail spaces.

View project

Carton packaging design, Packaging design agency

Roberts Bakery

Bakery packaging design

Roberts Bakery needed a packaging design agency to create a new bakery packaging design that would help their new range of muffins jump off the shelf.

View project

Food packaging design, Packaging design agency

Roberts Bakery

Product packaging design

We created an effective and adaptable packaging design that allowed shoppers to appreciate first-hand the product quality – to almost feel it and taste it – acting as a trigger to purchase.

View project