Brand design

Connect in ways that matter

We want your brand to connect with customers in ways that matter. We’re passionate about pushing the boundaries of brand design to create brand identities that visually translate your values and reach deep into the heart of your audience.

We’re a brand design partner that brings your brand to life across multiple touch-points and channels, with intelligently created brand designs that drive success for companies, organisations, departments and products.  

The creative journey begins with understanding your unique proposition before we define a distinct and compelling visual story that differentiates you from your competitors. We’ll create your brand’s unique tone of voice, design visual assets and develop the tools that help your brand connect to your target audience.

We believe brand recognition, reputation and trust are built when a business has a clear brand strategy and delivers an exceptional customer experience. Our brand design team deliver a combination of winning strategy and standout creativity that helps drive connections and builds trust.

brand DESIGN AGENCY SHOWCASE

We create brand design that brings definition and cohesion – helping brands express who they are with confidence. From complete identity systems to one-off assets, our work is built to perform across digital, print and physical spaces.

Taking a fresh, creative approach to better align Alliance Manchester Business School’s visual identity with its well-established brand essence, “Original Thinking Applied”.

View project
Connect in ways that matter
Connect in ways that matter
Connect in ways that matter
Connect in ways that matter

Alliance Manchester Business School

Identity development and application

A brand development strategy to embody ChargePoint’s cutting-edge innovation and unrivalled expertise.

View project
Connect in ways that matter

ChargePoint Technology

Brand development

A strategic brand refresh to reposition our client in the marketplace from device manufacturer to solutions provider.

View project

H&T Presspart

Branding strategy and development

Experts in changing perceptions, Raw needed a successful brand strategy to help them transition from a traditional video production house to a specialist branded content agency. A distinctive logo design was the perfect start.

View project
Business stationery design
Company rebrand
Connect in ways that matter
Connect in ways that matter

Raw London

Brand strategy

“The overall feeling was one of excitement that left people talking about the Light concept. There was a very positive response from everyone on their dynamic and unique new brand development”

View project
Connect in ways that matter

Polecat

Brand development

+1 is the concept of inviting someone you know to something special – a strong branding idea to encourage high levels of engagement in AstraZeneca’s global employee referral campaign.

View project
Connect in ways that matter

AstraZeneca

Campaign branding

BrightHR came to us to help them completely reinvent themselves and create disruption in their sector. We devised a new branding strategy focused on individuality and innovative thinking.

View project
Branding strategy

BrightHR

Brand strategy and development

Mixing exclusivity with the allure of a British summer’s day, we created a festival brand design that helped our client successfully launch an exciting new event in the season’s calendar.

View project
Festival brand design, external branding
Festival brand design
Festival brand design
Festival brand design

The Cambridge Club

Festival brand design

OUR brand DESIGN
PROCESS

We turn insight into design that works – strategically, creatively and commercially.

Our structured approach helps define how your brand should look, sound and behave, ensuring consistency and relevance wherever it appears.

Discovery and Strategy

We begin by identifying what sets your brand apart and how best to express it. These are the steps we take to build a solid foundation:

  • Lead workshops to define goals, audiences and positioning.
  • Analyse competitors, customer behaviour and market opportunities.
  • Clarify purpose, values and brand personality.
  • Establish messaging and tone of voice principles.

Concept and Direction

We translate strategy into early visual and verbal expressions of your brand. Here’s how we shape creative routes:

  • Develop visual directions using logo, colour, typography and layout.
  • Explore tone of voice and messaging hierarchy.
  • Present applications across real-world formats for context.
  • Align creative with audience expectations and brand intent.

Design and Implementation

With direction agreed, we build out a flexible and cohesive identity system. This is where your brand takes shape across channels:

  • Apply the identity across digital, print and spatial assets.
  • Design templates and systems to ensure consistency.
  • Produce detailed brand guidelines and asset libraries.
  • Test across use cases to guarantee impact and adaptability.

Support and Evolution

We continue to support your brand as it grows, scales or adapts. Here’s how we help brands stay effective over time:

  • Extend the identity into new formats and campaigns.
  • Provide creative input for ongoing brand activity.
  • Evolve design elements to respond to change.
  • Act as long-term partners for strategic brand thinking.

More Brand design projects

When Ale on a Bale brought us a vintage horsebox, we helped them turn it into a stunning mobile bar thanks to our experiential and brand design expertise that proves ‘good times are brewing!’

View project
brand development

Ale on a Bale

Franchise brand development

This branding and packaging design project helped our client launch into a new market thanks to an effective mix of relaxed, rustic authenticity and contemporary touches.

View project
Connect in ways that matter

Robert Andrew

Branding and packaging design

Going beyond a simple shop logo design request, we created an identity that speaks to an audience tired of “just OK”, and who feel they deserve not only better, but something truly special.

View project
shop logo design

Season Cookshop

Retail branding

We delivered a branding solution that maximises visibility and impact to attract and inspire the next generation of leaders.

View project
exterior branding, external branding

King’s Leadership Academy

Academy branding

A distinctive internal communications branding that conveys a sense of progression and perspective, energising Statoil’s senior leaders to help them shape the company’s future.

View project
internal communications branding

Statoil

Leadership academy branding

To help Dealoil compete with more established competitors, we created a brand design and strategy that positioned the company as fresh and innovative.

View project
Brand design

Dealoil

Brand design and development

We were proud to be chosen by Elite P3 to design its identity and develop its new website. Our team responded with a high-performance brand design which connected with audiences visually, both online and in print.

View project
Sports brand design

Elite P3

Sports brand design

WHY YOU SHOULD CHOOSE US FOR brand DESIGN

EXPERTISE

We combine research, creative strategy and design craft to build brands that work.

Consistency

From visuals to voice, we create systems that deliver a seamless brand experience.

Scalability

Our identities are designed to flex across teams, platforms and markets.

Impact

We focus on practical results – helping brands launch stronger, grow faster and last longer.

We’re a brand design agency
that gives you way more…

If you’d like to discuss a brand design project or get a quote, we’d love to hear from you.

Get in touch