Change management marketing

Champions of change

Businesses have to anticipate change and the risks associated with it. But they also have to embrace change confidently, enable it, assess its impact, manage it, and sustain it.

The power and effectiveness of an intelligent well thought through change management strategy cannot be underestimated, so own your message and be the first to communicate it. Staff must feel empowered to contribute to the change management programme. That’s where effective change management initiatives can help change leaders drive teams to make decisions.

We help clients with change management marketing, with a combination of intelligent design and engaging messaging strategies. The way those strategies are communicated is key: branding that appeals to employees’ emotions by showing them that employers care; data and facts presented in a way that reinforces a strong business case; reward and recognition programmes that empower employees to become champions of change, to name a few.

Change management projects

To educate Four Seasons employees on the impact of not complying with GDPR, we produced a fun and colourful animation inspired by Pop Art that contributed to an effective and engaging learning experience.

compliance animated video

Compliance animated video

Four Seasons Health Care

We are a marketing agency that knows how to position clients as industry thought leaders through effective and memorable print design. To help Thomson Reuters raise awareness about challenges in data management, we devised a simple marketing strategy that revolved around a unique infographic design.

direct marketing campaign

Direct marketing campaign

Thomson Reuters

The office branding we created for AstraZeneca increased levels of employee engagement by inspiring pride in staff and making them feel they are an essential part of the organisation.

Office branding interior design agency, external branding

Office branding

AstraZeneca

Our content and employee engagement teams worked closely with AstraZeneca to develop motion graphics that transmitted the importance of managing, securing, protecting and preserving data to make the right decisions in the interest of patients and the company as a whole.

information governance animation

Information governance animation

AstraZeneca

With over 250 care homes nationwide, Four Seasons Health Care wanted to transmit the importance of complying with GDPR in a way that was effective, memorable, and fun.

employee engagement posters

Employee engagement posters

Four Seasons Health Care

To energise Statoil's senior leadership team to help them shape the company's future, we developed a distinctive internal communications branding that perfectly conveys a sense of progression and perspective.

internal communications branding

Internal communications branding

Statoil

We designed an office environment to engage, motivate and congratulate STEM staff for their past efforts, and to encourage them to focus on the company's promising future. Employee engagement as "part of the furniture".

Office interior branding

Office interior branding

STEM Healthcare

'Out with the old, in with the new' – To encourage staff to fully embrace a new corporate-wide initiative, we produced a colourful employee engagement video animation that demonstrates the strength of timely change.

Employee engagement video animation

Employee engagement video animation

AstraZeneca

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