Change management marketing
Champions of change
Businesses have to anticipate change and the risks associated with it. But they also have to embrace change confidently, enable it, assess its impact, manage it, and sustain it.
The power and effectiveness of an intelligent well thought through change management strategy cannot be underestimated, so own your message and be the first to communicate it. Staff must feel empowered to contribute to the change management programme. That’s where effective change management initiatives can help change leaders drive teams to make decisions.
We help clients with change management marketing, with a combination of intelligent design and engaging messaging strategies. The way those strategies are communicated is key: branding that appeals to employees’ emotions by showing them that employers care; data and facts presented in a way that reinforces a strong business case; reward and recognition programmes that empower employees to become champions of change, to name a few.
Change management projects

Four Seasons Health Care
Compliance animated video

Thomson Reuters
Direct marketing campaign

AstraZeneca
Office brand design

AstraZeneca
Information governance animation

Four Seasons Health Care
Employee engagement posters

Statoil
Internal communications branding

STEM Healthcare
Office interior branding

AstraZeneca
Employee engagement video animation

AstraZeneca
Roadshow collateral design

INEOS Inovyn
Corporate culture collateral design

INEOS Inovyn
Corporate culture roller banners

Thomson Reuters
Direct marketing design

Statoil
Company newsletter

AstraZeneca
Prezi presentation design

AstraZeneca
Employer branding campaign

Thomson Reuters
Email campaign design
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