MedImmune
Email newsletter
To complement our client's Great Place to Work initiative, we were tasked with creating an engaging internal newsletter design. With creative that relies on colour and illustration, we designed a series of templates that the internal MedImmune team could update quickly and easily.
To complement our client's Great Place to Work initiative, we were tasked with creating an engaging internal newsletter design.
MedImmune
Email newsletter
AstraZeneca
Email newsletter design
Following the move of AstraZeneca’s HQ to Cambridge, this newsletter was a key internal communication tool to keep employees who were staying in Cheshire up to date with the latest news. From the very first issue, the newsletter helped keep employee engagement levels high, whilst also having a positive impact on staff retention. Rooted in the concept of location, the design of the email transmits the idea of a shared identity, which helped brings employees together in this new chapter for the company.
Following the move of AstraZeneca’s HQ to Cambridge, this newsletter was a key internal communication tool to keep employees who were staying in Cheshire up to date with the latest news.
AstraZeneca
Email newsletter design
Dematic
Infographic newsletter
As well as providing a snapshot of executed campaigns and results, the internal infographic newsletter we created for Dematic helped foster a true sense of team spirit and collaboration amongst colleagues. To ensure visual consistency across comms materials and maximise our client's budget, we built the email in a way that allowed Dematic to split it into sections that can be repurposed for use on presentations or social media assets.
As well as providing a snapshot of executed campaigns and results, the internal infographic newsletter we created for Dematic helped foster a true sense of team spirit and collaboration amongst colleagues.
Dematic
Infographic newsletter
Email newsletter
Maximising engagement
One of the easiest ways to reach your internal or external audience is an email newsletter. A digital newsletter is not only a highly cost-effective marketing method, without having to budget for printing or delivery, it’ll also support your sustainability efforts and allow you to track response at the click of a button.
Our digital experts can offer guidance on the optimum design, marketing and technical strategies to ensure your email newsletter doesn’t bypass your audience’s inbox to end up in the recipient’s spam folder. Our digital newsletter experience means that KPIs such as open rate, CTR and response rate are above industry standard to take your budget further than you anticipated.
We can advise on potential tests you could run with an email campaign – sender email address, from name, personalisation, copy, creative, message positioning – to maximise engagement and help you reach your targets.
Email newsletter projects
AstraZeneca
Email newsletter design
Our digital agency expertise delivered an attractive email marketing solution that helped improve employee communications and had a positive impact on employee engagement levels across AstraZeneca's North West England sites.
Dematic
Infographic newsletter
An infographic newsletter that fosters openness and collaboration between marketing and sales teams internally, month after month.
N8 Research Partnership
Digital newsletter design
Thanks to a clean, engaging design and a seamless user experience, this digital newsletter design yielded very positive results, helping maximise the reach of N8 Agrifood's research efforts.
AstraZeneca
Internal newsletter design
This internal newsletter proved an effective way of reaching and engaging a large audience regularly, thanks to clever use of colour and headlines that hook.
MedImmune
Email newsletter
An email newsletter that engaged staff to drive productivity thanks to clever and effective design and employee engagement ideas.
AstraZeneca
Email newsletter template
Having branded many of its support and maintenance facilities under the name 'Essentials', AstraZeneca asked Parker Design Consultants to create a newsletter design template which would allow them to communicate regular news and updates to the services.
N8 Research Partnership
Digital newsletter
Our client's digital newsletter played a major role in keeping subscribers updated with the latest research and initiatives to support their ambitious 4-year vision
AstraZeneca
Corporate email newsletter
AstraZeneca came to Parker Design to create a solution which would stand out and get noticed in employees' inboxes.
University of Cambridge
E-newsletter design
The University of Cambridge asked us to develop informative and eye-catching e-newsletter design that various departments could use to encourage alumni support and involvement.
T&L Leasing
Christmas email newsletter
Keen to send good wishes to their extensive customer and lender base, successful funding company T&L Leasing Ltd in Chester requested a relevant and light-hearted email newsletter which they could send a few days prior to Christmas.
AstraZeneca
HTML email templates
To help AstraZeneca employees keep up to date with the latest company news in the UK, Parker Design were asked to design a weekly email newsletter and build a set of HTML email templates so that the communications team could add their own content and send it to their mailing list.
AstraZeneca
HTML email newsletters
As the 'go to' agency for HTML email newsletters, Parker Design were asked to design the overall look and feel, and continue to design and build each issue.
AstraZeneca
Employee e-newsletter design
We designed an employee newsletter that played a major part in increased employee engagement levels.
Sage
Email campaign
As a company developing and selling software, it was a natural choice for Sage to promote a new online service electronically. We created a high impact email campaign to target its audience.
