Infographic design

Infographic designs are visual representations of data intended to present information clearly and quickly. They improve memorability and cognition by using simple graphic layouts, icons and typography to enhance the visual system’s ability to see trends and patterns. Infographics have evolved to become widely used for mass communication in recent years, and are designed with a lower level of assumptions about the readers knowledge of a particular subject.

Parker Design use infographic design techniques to integrate a variety of information, such as the financial or scientific data to create branded infographic designs for commercial use in employee communications, marketing collateral or digital media. We work with our clients to produce simple and informative design solutions to solve some relatively complex communication problems.