FMCG Marketing

Helping you disrupt your market

With budgets being reviewed down, the proven effectiveness of any FMCG marketing efforts is a must, and that’s where we come in.

In the last few years, the FMCG sector has been under enormous pressure to deliver a combination of quality, wide range of benefits and competitive prices in a challenging environment, where savvy consumers demand more for less, better and faster.

Parker Design can help you disrupt your market, keep your loyal customers and attract new audiences that are here to stay with effective marketing ideas – beautiful brand design that makes your product jump off the shelf, fun and unique experiences that stick in the mind, ecommerce websites where high shopping cart abandonment rates become a distant memory, and so much more.

To learn more about how Parker Design can help you achieve your goals, contact us today.

FMCG marketing projects

We produced a multilingual brochure design for Ocean Spray Ingredient Technology Group that enabled them to promote their message to a global audience in a professional and yet familiar tone.

Multilingual brochure design

Ocean Spray

Multilingual brochure design

As the design agency chosen by Manchester Airports Group to improve the in-terminal passenger experience, we created a life-size retail graphic which guides passengers towards the departure lounge, tempting them to take advantage of the services and retail facilities available.

Retail graphics

Manchester Airports Group

Retail graphics

We are an experiential agency that loves to create unique brand experiences. To help our client grab a piece of the lucrative healthy food market, we unveiled their new organic chickpea snacks – HIPPEAS – with a 1960s-inspired experiential roadshow design for their launch event.

Experiential roadshow design - event management agency

Hippeas

Experiential roadshow design

Having previously produced the Ocean Spray Ingredient Technology Group's corporate brochure, multilingual websites and interactive materials, we were asked to produce a new food industry report design. Our print design team created a highly sophisticated look and feel for the new collateral.

report design

Ocean Spray

Food industry report design

We are a digital agency that helped one online business rediscover itself with a new name and brand identity. Our web design and web development teams also helped the client with a clever email marketing solution and a new website design.

Magento web development

Hey Little Magpie

Magento web development

We helped our client diversify and open up their business to a wider market with a food brand design that appeals to consumers from all walks of life.

Food brand design

Earle's Sandwich Company

Food branding design

Parker Design is a brand agency that excels at ecommerce development. Having outgrown its original name and logo, Sarah's Cards Ltd. asked us to develop an online brand strategy to re-launch its identity and establish a profitable online presence.

brand strategy agency

Hey Little Magpie

Online brand strategy

Engaging web design that successfully drives brand sentiment and positions our client as an ambitious global market leader.

food manufacturing website

Nasco Group

Food manufacturing website

When Ale on a Bale brought us a vintage horsebox, we helped them turn it into a stunning mobile bar thanks to our experiential and brand design expertise that proves 'good times are brewing!'

brand development

Ale on a Bale

Franchise brand development

With the launch of their new range of muffins imminent, Roberts Bakery asked us to produce the graphic design for its product labels to attract the attention of busy shoppers.

Food labels design agency

Roberts Bakery

Food labels design

The packaging design concepts for these product ranges were created to be highly visible on the shelf. With 80% of food buying decisions made at the point of purchase, we used bright, seductive food photography and stylish graphic design for maximum buyer appeal.

Product package design agency

Glutamel

Product package design

Tru needed the help of a design agency to promote their new snack bar. With clever graphic design ideas we made the product jump off the shelf.

Parker Design Consultants. Packaging Design Agency

Tru

Food packaging design

Animated internet banners are a great way of promoting your product or service to your online audience. With this based animated internet banner for Ocean Spray Ingredient Technology Group's Cranberry Auction, we found a fun way of bringing the idea of a cranberry auction to life.

Animated internet banner

Ocean Spray

Animated internet banner

Parker Design is the marketing agency that can effectively develop solutions to target any kind of B2B customer. To introduce cranberries as a premium ingredient to UK food manufacturers, we created a B2B campaign design that communicated the quality, health and consumer appeal of their products.

B2B campaign design

Ocean Spray

B2B campaign design

A fresh and vibrant travel retail campaign to increase awareness.

retail campaign

Manchester Airports Group

Retail campaign

Our client's requirements were for full brand design, including logo design, in various formats and contexts and also various packaging designs, including reusable e-cigarette packs and disposable blister packs.

Ultracig

e-cigarette brand design

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