Utilities Marketing

We’re the design agency that combined creativity with logical structure to deliver an annual report design that helped Electricity North West communicate its achievements to customers and shareholders.

This leaflets design project succeeded at nurturing our client’s relationship with their customers thanks to memorable design and engaging copy.

A large part of the design work we do for United Utilities’ infrastructure maintenance programme involves map making. The company are highly focused on communicating clearly with the households and businesses surrounding their essential maintenance works.

We were asked to create a unique voucher design for United Utilities as a thank you to the public for their co-operation and patience. A free car wash and wax was offered to local residents and businesses around the area in Blackburn.

An engaging financial report design that helped our client launch their new vision, values and strategic framework.

Mid-way through an ambitious 5-year plan, United Utilities asked us to design a digital corporate report to update customers and shareholders on the progress against 5 key performance commitments. The report design energises audiences by presenting results in a compelling and balanced way.

Flyer designs that helped United Utilities communicate with their customers in an engaging and timely manner.

As part of their ongoing public relations and communications work, United Utilities asked us to create an information flyer to give the public and local businesses information about essential ongoing works in their area.

How do you make a building site site look appealing? With an infographic featuring an 8′ tall pair of pink wellies and a 7′ tall bright orange rubber duck – construction hoarding design that is fun and informative.

When your document contains a lot of information and you need the flexibility to update it frequently and cost efficiently, a simple corporate binder design is the perfect solution. And our print design specialists delivered just that.

Our simple and user-friendly signage catalogue fits seamlessly with our client’s new brand, making the process of choosing appropriate signage more straight forward.

After the success of a number of similar projects across Cumbria and Lancashire, the communications team at United Utilities asked Parker Design to work with them to produce another series of construction hoarding signs. This time they were to be used near Crosby Beach on Merseyside.

Our hoarding design maximised prime location and scale to tell a positive story that reached thousands.

As part of a wider internal communications campaign for United Utilities focused around the launch of a new government Traffic Management Act, Parker Design Consultants produced a roll-up banner design series.

In order to stay in touch with residents in the local area, United Utilities asked our creative team to produce an engaging information leaflet design to distribute to local households.

As part of the huge infrastructure maintenance programmes that United Utilities undertake, a vital part of their customer communications is an information map.

When considering print design, information booklets are a great and cost-effective way of keeping customers informed. As one of the North West’s largest utility companies, United Utilities really understand the value of building good customer relations.

PH Jones – a rapidly expanding utilities company with a strong client base in the social housing maintenance sector – required a marketing brochure design to show the breadth of their service offerings.

This H&S manual was designed to encourage business leaders to challenge safety issues rather than ignore them. Our print design team opted for an approachable down-to-earth tone, and the fresh brand colour scheme ensures it is clear and appealing.

Taking Liverpool’s rich architectural heritage as inspiration for the visuals we created a striking set of pull-up banner designs featuring line illustrations of some of the city’s most well known landmarks.

Following a buy-out by British Gas, Axiom required a corporate branding programme in order to differentiate it from its former umbrella company.

United Utilities had been working extensively on their business plan and asked our print design team to produce a corporate folder and inserts with a central pocket, to hold a number of data sheets to use as an employee communications pack.

To help them keep in touch with their customers, PH Jones asked our print design team to create an engaging newsletter. As a family-run firm they wanted a customer newsletter that had an informative, yet friendly feel to it.

As part of their resident communication campaigns, United Utilities regularly ask Parker Design to complete booklet printing projects, from initial design concepts through to final print and delivery, including commissioning bespoke professional photo shoots and unique graphic illustrations.

As part of regular campaigns to address residents’ concerns, United Utilities commission a booklet for each site containing information on the works carried out, and the reasons behind. This is a great example of the effectiveness of print design when trying to minimise customer impact.

When United Utilities wanted a portable exhibition stand to promote the use of their ‘Save-a-flush’ crystals, our exhibition design team came up with more than a splash of inspiration.

Parker Design have been preferred print design suppliers for United Utilities for a number of years, and we were thrilled to be asked to help with a booklet design and print project that would communicate business performance to stakeholders.