“Absorb, understand, think, play and deliver.”
My dad was a very creative thinker and doer. An engineer, a draughtsman, a musician, a painter, a sculptor and a make it happen type of bloke. Very solution focussed and can do.
I like to think it rubbed off on me. I love to solve client briefs with innovative thinking and ideas combined with killer design solutions and an arsenal of digital ordnance.
ROI is the holy grail for me, a commercial solution delivered in an engaging and memorable way. That’s a true test of great creative.
Absorb, understand, think, play and deliver. Thanks dad.