Brands
Drive connections, build trust
We’re a branding agency that brings brands to life across multiple touch-points and channels with intelligently created branding that drives connections and builds trust.
The journey begins with understanding your unique proposition before we define a distinct and compelling brand story that differentiates you from your competitors. We’ll devise your brand’s unique tone of voice, visual and typographical assets and develop all the tools that help your brand connect to your target audience.
When people think about brands, they tend to think about elements like logos and marketing slogans. However, brand design is so much more, a brand is the set of expectations, stories and relationships that account for a consumer’s decision to engage. Combining smart, strategic thinking with compelling creativity, we’ll help you tell your brand story all the way from strategic brand positioning to developing and implementing your new brand assets. Our creative team deliver a winning combination that helps drive connections and builds trust.
Brands projects
As a branding agency that specialises in employee communications, employee engagement solutions and marketing strategy, we were asked to change perceptions of our client's IT department and to increase awareness amongst employees of the support services offered by the team.
AstraZeneca
Brand strategy and design
"The overall feeling was one of excitement that left people talking about the Light concept. There was a very positive response from everyone on their dynamic and unique new brand development"
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Polecat
Branding development
This branding and packaging design project helped our client launch into a new market thanks to an effective mix of relaxed, rustic authenticity and contemporary touches.
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Robert Andrew
Branding and packaging design
Experts in changing perceptions, Raw needed a successful branding strategy to help them transition from a traditional video production house to a specialist branded content agency. A distinctive logo design was the perfect start.
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Raw London
Branding strategy
We helped our client diversify and open up their business to a wider market with a food brand design that appeals to consumers from all walks of life.
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Earle's Sandwich Company
Food branding design
BrightHR needed to reinvent themselves, and as a branding agency known for their stunning design portfolio, always coupled with marketing strategy effectiveness, we delivered a distinctive identity that changed how they were perceived in the HR industry.
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BrightHR
Brand strategy and development
We are a branding agency with years of retail experience. To help increase curb appeal and in-store traffic, our team developed a bold and innovative brand design which invigorated the company's image and led to increased sales.
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Air Products
Retail brand design
We were excited to help launch a new and unique event in the festival season's calendar. The festival brand design we created perfectly blends exclusivity with the allure of a British summer's day – definitely worth featuring in our design portfolio.
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The Cambridge Club
Festival brand design
Having acquired the exclusive healthcare rights to an innovative mattress technology, Renray Healthcare needed us to help them launch the product.
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Renray Healthcare
Brand logo design
With restaurant franchises becoming a more common sight on the high street, it was essential that when considering the new business branding for Oca, our brand agency delivered a look and feel that was truly distinctive.
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Oca
New business branding
SolutionsPT needed a branding agency that could deliver an effective, and understated, identity for its new series of products. Our designers responded with a brand architecture that beautifully showcased their range without overshadowing the company's flagship software solutions.
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SolutionsPT
Brand architecture
A brand development strategy to embody ChargePoint's cutting-edge innovation and unrivalled expertise.
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ChargePoint Technology
Brand development
Based on the concept of inviting someone you know to join you at something special, +1 was an award-winning global employee referral campaign to increase engagement in AstraZeneca’s Global Employee Referral Programme.
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AstraZeneca
Global employee referral campaign
A strategic brand refresh to reposition H&T Presspart in the marketplace, from device manufacturer to solutions provider.
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H&T Presspart
Branding strategy & development
Taking a fresh, creative approach to better align Alliance Manchester Business School’s visual identity with its well-established brand essence, “Original Thinking Applied”.
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AMBS
Identity development and application
A branding and website design exercise that helped guarantee a strong launch for a new ambitious company driven by a network of expert leaders.
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Insider Group
Branding and website design
When Ale on a Bale brought us a vintage horsebox, we helped them turn it into a stunning mobile bar thanks to our experiential and brand design expertise that proves 'good times are brewing!'
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Ale on a Bale
Franchise brand development
An internal branding design concept that links four corporate values and transmits the idea of every employee working together as one.
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Prism Healthcare
Internal branding design
An effective branding agency understands how to help clients establish trust and credibility in their market. To help Dealoil compete with more established competitors, we created a brand design and strategy that positioned the company as fresh and innovative.
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Dealoil
Brand design and development
An internal brand design that helped unify employees working in three locations and three languages under one common purpose.
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H&T Presspart
Internal brand design
This refreshed brand and collateral design exercise delivered an exciting toolkit of marketing resources that Altona's sales team would be able to use at the IBMS Congress and beyond.
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Altona Diagnostics
Brand and collateral design
Going beyond a simple logo design request, we created an identity that speaks to an audience tired of "just OK", and who feel they deserve not only better, but something truly special.
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Season Cookshop
Shop logo design
As a branding agency that has worked with King's Academy for many years, we were asked to take their brand creation a step further. Inspired by the school's reputation for excellence, we worked closely with architects and developers to visually shape the identity of their new school building.
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King's Leadership Academy
Brand creation
We refreshed Tonic’s brand identity with a fresh and sophisticated logo design that appealed to international audiences.
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Tonic
Logo design
We had already worked with Smart Money in the past. This time, we helped our client remain relevant in a constantly evolving market with a striking brand design refresh that allowed Smart Money to appeal to a wider audience.
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Smart Money
Brand refresh
We launched H&T Presspart’s innovative capsule-based dry powder inhaler with a branding design that effectively positioned it for developing pharmaceutical markets.
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H&T Presspart
Branding design
Through insightful employee engagement ideas we helped SPXFLOW drive internal collaboration amongst a diverse global team.
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SPXFLOW
Employee brand development
To support a new company launch, we created a logo design and brand assets that are a perfect fit for the personal brand and reputation our client has worked hard to build over the years.
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On Point Leadership
Logo design and brand assets
We developed a set of bespoke, easy to digest, brand guidelines to be used internally, always keeping our client’s specific budget in mind.
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Code Development Planners
Brand guidelines
We created a new retail logo and branding scheme which could easily be adapted to signage, advertising and marketing materials, both printed and digital.
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Castle Tile & Bathroom
Retail logo and branding
Distinctive, original, fun, and impactful. An employee engagement logo design that is the perfect combination to help Four Seasons Health Care communicate to its staff the importance of complying with GDPR.
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Four Seasons Health Care
Employee engagement logo design
We are the branding agency that helped position Invosys as a disruptor in the telecoms industry by developing a “revolutionary” brand refresh that also succeeded as a powerful employee engagement and employee communications initiative.
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Invosys
Branding design refresh
To energise Statoil's senior leadership team to help them shape the company's future, we developed a distinctive internal communications branding that perfectly conveys a sense of progression and perspective.
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Statoil
Internal communications branding
Start-up company, Export Showroom, had a requirement for a logo design for their automotive export venture and having worked on a number of successful projects with Parker Design over the last few years, they gave us a call.
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Export Showroom
Start-up company logo
Interior design company MGN approached Parker Design to develop a range of logo design concepts after we were recommended by a professional associate within the property development industry.
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MGN
Logo design concepts
A school rebrand project that goes beyond design, helping a disadvantaged area embrace the possibility of a promising new future.
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King's Leadership Academy
School rebrand
As part of AstraZeneca's Annual GMD Awards programme, we provided support in a wide range of global conference management areas, including a striking branding solution and awards collateral, and an engaging award management app – all effective tools that raised employee engagement levels.
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AstraZeneca
Global conference management
We designed a property development logo that echoes the rustic nature of the exclusive homes, and evokes the breathtakingly beautiful English countryside views the properties enjoy.
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Meller Braggins
Property development logo
Property Find International asked us to design a new business logo for their exciting start-up venture.
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Property Find International
New business logo
To help JPCS communicate an organisational restructure and shift in focus, we developed a distinctive company rebranding.
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JPCS
Company rebranding
A fresh and dynamic B2B branding solution that helped our client start a different kind of conversation with its audience.
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CTS
B2B branding
Web Oil, a part of the UK Fuels Group, approached Parker Design to help it establish itself with customers and stand out in the crowded consumer energy marketplace.
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UK Fuels
Energy brand strategy
We have worked closely with AstraZeneca for many years. This time we were asked to help them develop an ambitious employee communications campaign and branding that supported internal efforts to increase employee engagement, and upskill and develop leaders in the organisation.
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AstraZeneca
Employer branding campaign
We were proud to be chosen by Elite P3 to design its identity and develop its new website. Our team responded with a high-performance brand design which connected with audiences visually, both online and in print.
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Elite P3
Sports brand design
Parker Design is a brand agency that has successfully helped many clients launch new products and services. To introduce its new mobile healthcare device, H&T Presspart asked us to design and develop a unique brand identity that would communicate its benefits to the pharmaceutical market.
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H&T Presspart
Brand identity design
Launching a new business-to-business consultancy in an industry dominated by large, well-known competitors, the Caja Group approached Parker Design to help them establish their niche brand.
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The Caja Group
B2B logo design
Our client's requirements were for full brand design, including logo design, in various formats and contexts and also various packaging designs, including reusable e-cigarette packs and disposable blister packs.
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Ultracig
e-cigarette brand design
Specialising in the supply and maintenance of scientific equipment for the microbiology and tissue culture industries, Don Whitley Scientific required a business logo design that would portray this instantly.
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Don Whitley Scientific
Business logo design
Aiming to establish its brand identity and capture a larger share of the lucrative B2B cloud services market, Talk Internet approached Parker Design to develop a bespoke logo and B2B brand strategy.
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Talk Internet
B2B brand strategy
We helped Aries Pensions stand out in a very competitive market with an effective business logo refresh.
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Aries Pensions
Business logo design
We created a trustworthy and inspirational school logo which instills confidence in the local community and a sense of aspiration amongst students.
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King's Leadership Academy
School logo design
The N8 Research Partnership came to our web design and web development teams to help them with a new design to match their ambitious 4-year vision.
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N8 Research Partnership
Brand and website design
The project required a distinctive logo that communicated the passion at the heart of the project to the fans that would be using the service online.
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TruSupporter
New company logo design
We were recommended by The Design Council when Dynamic-Ceramic Ltd required some new logo designs as part of an overall brand refresh.
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Dynamic-Ceramic
Logo designs
To address Dermapure's aspirations we developed a vibrant professional logo design that perfectly brings together beauty and science.
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Dermapure
Professional logo design
Oakmere Lodge Country Park, set in the idyllic Cheshire countryside, were looking to update their image with a new logo design and marketing materials to satisfy their growing business needs, help drive awareness and improve sales of their holiday lodges.
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Oakmere Lodge
New logo design
Getting your new company branding right is as crucial to a young company as offering the right products and giving the right levels of customer service. Smart Money Loans enlisted Parker Design to create just the right look for them.
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Smart Money Loans
New company branding
Having recently acquired all of Texaco's filling stations across Northern Ireland, Nicholl Fuels needed a design agency to quickly rebrand and produce new signage and livery for of their new premises and fleet of vehicles.
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Nicholl Fuel Oils
Retail branding and signage
The Life Dept is the brainchild of two former MoneySuperMarket Directors and having worked with Parker Design on previous projects, gave us a call to discuss their new business logo design requirements.
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Life Department
New business logo design
We helped Landlink market their premier barn conversion homes with a property logo design that reflected the exclusive character of the countryside development.
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Orchard Gate
Property logo design
St Deiniol's Library required a logo redesign and approached us to develop a new theme.
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St Deiniol's Library
Logo redesign
This health campaign brand was developed for the Warrington Primary Care Trust to increase awareness of the help available to the elderly, and those caring for the elderly, in the Warrington area.
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NHS
Health campaign brand
Following a hugely successful campaign for another area of the business, Sage Mid Market Division approached Parker Design to create a campaign logo to be used throughout an employee communications programme.
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Sage
Campaign logo
Due to company growth, Marshall Moore were moving to larger offices in the city centre – the perfect opportunity to refresh their company logo design.
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Marshall Moore
Company logo design
We developed a distinctive colour palette of black and aqua green, which when complemented with contemporary crisp typography, gave our client a fresh and memorable logo design.
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Sphere Security
Security logo design
AstraZeneca operates in an information-rich industry, and the organisation considers information to be the life-blood of the company. So the way imformation is found, sorted, used, stored and protected is vital to the success of the business.
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AstraZeneca
Campaign branding
A fresh food brand development that successfully represents Roberts Bakery's heritage and their forward-thinking ethos. From signage to packaging and marketing collateral, the brand development is consistent and cost-effective to reproduce across all media.
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Roberts Bakery
Food brand development
Dynamic blue, and crisp black and white – the perfect combination to create a company logo and brand design style that is crisp, unique and characterful.
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Zychem
Logo and brand design
Your branding highlights how your business is different from your competitors. We developed 8 different branding options for Salima, with compelling evidence behind the potential use of each of them.
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Salima
Branding and stationery
After their recent rebranding, WebOil asked our graphic design team to create a new suite of stationery with a personal, homely feel for use on the B2C side of the business. The suite was to include business cards, flyers and letterheads.
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UK Fuels
Stationery and branding
Accountancy Services approached Parker Design with a brief to create a professional new logo design. Our ambition for the new identity was to promote a sense of heritage, stability and longevity, even though the business was only recently established.
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Accountancy Services
Accountancy logo design
We developed a highly unique product branding to help Dormy promote its products.
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Dormy
Product branding
Macmillan Partnership approached us to produce a comprehensive estate agency branding scheme.
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Macmillan Partnership
Estate agency branding
As part of the development of its new online fuel management system, UK Fuels asked us to suggest a list of suitable brand names and develop a range of logo graphic designs.
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UK Fuels
Logo graphic design
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