Pharmaceuticals Marketing
Helping you improve patient outcomes
With 30 years of experience in Pharmaceuticals marketing and design behind us, we always work closely with our clients by integrating seamlessly with their organisations.
This allows our teams to understand the product cycle from development to reaching the patient, or other Pharma industry professionals.
Like you, we put your patients first, so despite working with leading Pharma brands for the last two decades, we always look at the next project with renewed enthusiasm and a fresh approach to help you rise above the competition.
Our distinctive design and smart marketing ideas provide the perfect vehicle to help you improve patient outcomes.
To learn more about how Parker Design can help you achieve your goals, contact us today.
Pharmaceuticals marketing projects
Our brochure design team helped AstraZeneca communicate the scientific leadership of their IMED Biotech Unit with a striking design to inspire internal teams and attract top external talent.
AstraZeneca
Science brochure design
To help AstraZeneca maximise employee engagement in the annual GMD Awards initiative and minimise costs for our client, we delivered an easy-to-use awards management app that exudes vibrancy and personality.
AstraZeneca
Awards management app
Having made the leap from their previous shell scheme stands to a much larger custom-built, bespoke exhibition stand for the first time, this stand brings H&T Presspart's new brand to life in a powerful way, supercharging their presence at CPHI and helping communicate our client’s evolution from manufacturer to leading developer and innovator.
H&T Presspart
Bespoke exhibition stand
To encourage awareness and company-wide use of our client's AskAZ portal, we developed a suite of internal communications animated explainer videos that educate and engage.
AstraZeneca
Internal communications animated explainer
An open and welcoming pharmaceutical stand that attracted delegates thanks to colour, light, gamification, and a focus on patient stories and the science behind our client's recently approved product.
LEO Pharma
Pharmaceutical stand
Inspired by precision engineering and the importance of a motivated workforce, our concept for H&T Group's new brochure design relies on clear structure, attention to every detail and strong people photography.
Heitkamp & Thumann Group
Company profile brochure design
A corporate film that strikes the perfect balance between promoting leadership in the latest technology innovations and telling a story of human effort that feels open and personal.
H&T Presspart
Corporate film production
An engaging remote video interview that feels like a seamless live TV broadcast.
LEO Pharma
Remote video interview
A pharmaceutical exhibition stand project not without its challenges, we delivered a fully industry-compliant design and build that successfully showcased two licensed drugs, the science behind one in development, and engaged delegates with interactive content and AR.
LEO Pharma
Pharmaceutical exhibition stand
The clean and uncomplicated design of this product sales brochure leaves room to focus on the product and its key attributes.
H&T Presspart
Product sales brochure
With the workforce gradually returning to AstraZeneca sites, we developed a set of award-winning internal stakeholder communications collateral that helped generate awareness of the variety of Covid-19 PCR tests available.
AstraZeneca
Internal stakeholder communications
An uncomplicated and impactful animated information video that helped highlight the ongoing risk of Covid-19 and the importance of testing to guarantee a safe workplace.
AstraZeneca
Animated information video
As a branding agency that specialises in employee communications, employee engagement solutions and marketing strategy, we were asked to change perceptions of our client's IT department and to increase awareness amongst employees of the support services offered by the team.
AstraZeneca
Brand strategy and design
Inspired by what AstraZeneca is driven by – innovation and science – we developed an Augmented Reality (AR) experience that had students flocking to the exhibition space eager to get involved and immerse themselves.
AstraZeneca
Augmented Reality (AR) experience
Following a historic year of achievements for AstraZeneca, we helped them celebrate their success with a 12-minute annual review animation which, despite its length, engaged employees worldwide thanks to a polished and dynamic style.
AstraZeneca
Annual review animation
To help make internal opportunities more accessible to employees, AstraZeneca needed a digital agency with a web development team who could create a talent development web app to manage its enterprise-wide secondments and mentoring programme, all with the aim of enhancing employee engagement.
AstraZeneca
Talent development web app
Following on from the success of exhibitions we had worked on in Europe, we delivered a pharma stand design to get US and international audiences flocking to the LEO Pharma space.
LEO Pharma
Pharma stand design
To maximise awareness of an ambitious initiative, we created a project infographic that strikes the perfect balance between engaging visuals and factual information.
AstraZeneca
Project infographic design
AstraZeneca asked our creative team to produce an infographic that would help them communicate the process of the path to a new medicine.
AstraZeneca
Process infographic
With limited space to play with, both in terms of size of the plot and access to it, we based this pharmaceutical stand design around layout and structure, and created a space that felt light and airy with a journey that delegates could easily follow.
LEO Pharma
Pharmaceutical stand design
We produced an engaging and impactful brochure design to help our client keep the scientific community, key leaders and politicians abreast with some of our client’s latest initiatives.
AstraZeneca
Recruitment brochure design
Beautiful photography that illustrates the uniqueness of locations and their lifestyle benefits, combined with language that tells a powerful personal story made a success of this recruitment campaign.
AstraZeneca
Recruitment campaign
These sophisticated pharma infographics educate clinicians and healthcare companies on how they can collaborate to achieve better patient outcomes.
ABPI
Pharma infographics
We created an authoritative yet fresh and vibrant careers brochure design that immediately attracted high-calibre graduates.
AstraZeneca
Careers brochure design
As an experiential agency, we like to deliver more than our clients – and their customers – expect. For AstraZeneca we produced a dramatic exhibition design concept that turned visitors into passengers at an airport.
AstraZeneca
Pharmaceutical exhibition design
To help the internal communications team at AstraZeneca foster a sense of unity and collaboration across teams worldwide, our web development team delivered a user-friendly event management app to boost employee engagement.
AstraZeneca
Event management application
Our digital agency expertise delivered an attractive email marketing solution that helped improve employee communications and had a positive impact on employee engagement levels across AstraZeneca's North West England sites.
AstraZeneca
Email newsletter design
We created a clean and contemporary multi-lingual CMS and web design that presents H&T Presspart as an authority in their field at the cutting edge of innovation.
H&T Presspart
Multi-lingual CMS and web design
To help AstraZeneca launch an ambitious employee referral programme, we created an explainer animation that captured the imagination of its global workforce and resulted in increased levels of employee engagement.
AstraZeneca
Animated explainer video
GSK needed a digital agency to help them raise awareness of meningitis amongst employees. Our web development team devised an interactive and user-friendly web app where staff could share stories. The new tool was a success and significantly increased employee engagement levels.
GSK
Employee engagement web app
This graduate recruitment animation exudes positivity, energy and the potential of what's yet to come for ambitious graduates, acting as a beacon at busy career fairs.
AstraZeneca
Graduate recruitment animation
The office brand design we created for AstraZeneca increased levels of employee engagement by inspiring pride in staff and making them feel they are an essential part of the organisation.
AstraZeneca
Office brand design
Parker's digital agency capabilities provided a cost-effective digital marketing solution that encouraged engaging content creation. The private social network our web development team created boosted employee engagement overall and was a hit at a national sales event.
AstraZeneca
Private social network
AstraZeneca's Information Services department commissioned our web development team to produce a new Graduate Recruitment mobile application to extend their recruitment marketing across new digital channels.
AstraZeneca
Mobile application development
A different take on a healthcare animated explainer: an energising retro gaming visual style to explain the benefits of not abandoning prescribed treatment.
St George's University Hospitals
Animated explainer
Together with an animation we also created for St George's University Hospitals, this medical process infographic helps gout patients understand the importance of consistent and continued treatment.
St George's University Hospitals
Medical process infographic
The employee engagement video we produced is a "Day in the Life" piece of internal communications that engages from the start.
H&T Presspart
Employee engagement video
An internal communication animation to help employees create a future to believe in, together.
AstraZeneca
Internal communication animation
An AI robot, a VR game, a 1950's-inspired "living room" and so much more made a success of this pharma trade show stand.
LEO Pharma
Pharma trade show stand
To help AstraZeneca's HR team take the next step in the company's mission for digitisation, we delivered an animated corporate video that celebrates achievements so far, and encourages fresh action.
AstraZeneca
Animated corporate video
A departure from traditional healthcare stand designs, this pharma exhibition booth offers an immersive, sensory experience to tell the stories of MS patients.
Sandoz
Pharma exhibition booth
An engaging global employee onboarding pack that successfully presents AstraZeneca as a Great Place to Work.
AstraZeneca
Employee onboarding pack
We created an interactive employee magazine that feels personal, with that interactivity playing a major role in giving employees a sense of ownership.
AstraZeneca
Interactive employee magazine
An internal brand design that helped unify employees working in three locations and three languages under one common purpose.
H&T Presspart
Internal brand design
For this careers fair collateral design project, we focused our efforts on exhibition stand graphics and flyer design that exude a sense of possibility and opportunity.
AstraZeneca
Careers fair collateral design
This mentoring explainer animation transmits the benefits of our client's programme by focusing on presenting a process that is easy to follow and rewards employees, whether mentor or mentee.
AstraZeneca
Mentoring explainer animation
The bold use of colour and a strong visual approach made this marketing product brochure an effective tool for sales and customer education.
ChargePoint Technology
Marketing product brochure
To illustrate a complex process step by step, we produced an explainer video and animation that exceeded all expectations.
H&T Presspart
Explainer video and animation
With a highly technical, yet accessible visual style, this animated promotional video helped totally overhaul the way ChargePoint promotes their products through animation.
ChargePoint Technology
Animated promotional video
By focusing on people, we created a team achievements animation that exudes positivity, a strong sense of celebration and confidence in what's yet to come.
AstraZeneca
Team achievements animation
An internal animated video that relies on simplicity to become a memorable employee communications piece.
AstraZeneca
Internal animated video
A pharma exhibition stand that helped LEO Pharma successfully showcase four areas of expertise despite very strict local regulations.
LEO Pharma
Pharma exhibition stand
To communicate our client's efforts in the digitalisation of their supply chain, we produced a collection of assets for their internal awareness campaign that exude energy and movement.
AstraZeneca
Internal awareness campaign assets
With this internal animation and associated brand elements we helped generate awareness of the importance of neurodiversity in the workplace.
AstraZeneca
Internal animation
This uncomplicated and easily digestible employee video newsletter succeeded at informing and keeping 3,600+ staff engaged every month.
AstraZeneca
Employee video newsletter
The branding and collateral we developed come across as strong and confident, and at the same time benefit from a warm and softened down approach that makes it irresistible to the audience.
AstraZeneca
Branding and collateral
We launched H&T Presspart’s innovative capsule-based dry powder inhaler with a branding design that effectively positioned it for developing pharmaceutical markets.
H&T Presspart
Branding design
A PowerPoint template design and build that is clean, uncluttered and highly intuitive, making it easy for users to create engaging presentations that get the audience's buy-in.
AstraZeneca
PowerPoint template design
With this graduate recruitment collateral design, we played with visuals to take the audience beyond what they had in front of them, transmitting a strong sense of continuation and progress, of what's yet to come.
AstraZeneca
Graduate recruitment collateral
Going beyond just communicating a new initiative, we developed an explainer animation that acts as a highly engaging employee engagement tool.
AstraZeneca
Explainer animation
To help H&T Presspart inspire safety in their manufacturing environment, we produced a concise yet highly engaging Health & Safety video.
H&T Presspart
Workplace safety video
We focus on content creation that connects with audiences in a personal way. Our animation production team created a fun and memorable series of motion graphics to help AstraZeneca's internal communications team make their global onboarding programme more engaging.
AstraZeneca
Motion graphics
Thanks to our expertise in motion graphics and employee engagement initiatives, we produced an animation that helped AstraZeneca communicate the importance of doing the right thing.
AstraZeneca
Animated internal communications
Our content and employee engagement teams worked closely with AstraZeneca to develop motion graphics that transmitted the importance of managing, securing, protecting and preserving data to make the right decisions in the interest of patients and the company as a whole.
AstraZeneca
Information governance animation
AstraZeneca approached us to produce a flagship corporate brochure for their R&D facility in Loughborough. We delivered a striking design with a unique impactful presence.
AstraZeneca
Corporate brochure design
As an award-winning experiential agency, we can do amazing things with a blank wall. To help AstraZeneca celebrate their past and inspire future generations of scientists, we developed this attractive corporate interior design to celebrate their achievements.
AstraZeneca
Corporate interior design
AstraZeneca required a conference presentation design that introduced their main speaker at a leadership event. They came to Parker Design for an animated solution that was attractive and engaging.
AstraZeneca
Conference presentation design
From simple CAD drawings, our content creation and video production teams delivered engaging motion graphics that helped showcase our client’s latest respiratory drug delivery technology at a major industry conference.
H&T Presspart
Animated product video
We contributed to our client's success at a major industry conference with an engaging and effective sales collateral design that focuses on the simplicity of H&T Presspart's new product.
H&T Presspart
Sales collateral
AstraZeneca asked Parker Design to create a brochure design that would help them celebrate the opening of their impressive new R&D facility at Alderley Park in Cheshire.
AstraZeneca
Brochure design & print
To help promote H&T Presspart's leadership in product and process innovation, we created a piece of promotional literature that goes beyond traditional sales brochure design.
H&T Presspart
Marketing brochure design
A medical flyer design that is strong in its simplicity, and achieved an encouraging number of applications for two research programmes.
Daiichi Sankyo
Medical flyer design
As part of AstraZeneca's Annual GMD Awards programme, we provided support in a wide range of global conference management areas, including a striking branding solution and awards collateral, and an engaging award management app – all effective tools that raised employee engagement levels.
AstraZeneca
Global conference management
Two posters with two clearly defined strong identities to encourage passionate scientists to apply for Daiichi Sankyo's ambitious medical programmes.
Daiichi Sankyo
Medical programme poster design
'Out with the old, in with the new' – To encourage staff to fully embrace a new corporate-wide initiative, we produced a colourful employee engagement video animation that demonstrates the strength of timely change.
AstraZeneca
Employee engagement video animation
Our roadshow collateral design facilitated the client's transition of employees to their new company headquarters.
AstraZeneca
Roadshow collateral design
To attract the right kind of buyer, we produced a corporate property brochure design that emphasises the prestige and scientific influence of AstraZeneca's Alderley Park site.
AstraZeneca
Corporate property brochure
We helped AstraZeneca celebrate the achievements of its global GMD division with a bold and dynamic awards collateral design that translates across borders.
AstraZeneca
Global awards collateral
Parker's skill for beautiful print design was called upon by AstraZeneca when they commissioned us to produce a coffee table brochure design to celebrate their half centenary on site at Alderley Park.
AstraZeneca
Brochure design and printing
To help AstraZeneca attract quality graduates at busy career fairs, we designed a set of recruitment banners that perfectly transmit the significance of what joining AstraZeneca would mean for candidates, and patients.
AstraZeneca
Recruitment banner design
How do you create an internal communications video that will be effective across a global workforce? This was the challenge AstraZeneca brought to our content creation and video production teams, following a shift in the company’s corporate strategy.
AstraZeneca
Internal communications video
Leading pharmaceutical and biologics company AstraZeneca asked Parker Design to develop an employee handbook design to share best practices across its global workforce. With years of print design behind us, the result was a durable piece with real visual appeal.
AstraZeneca
Employee handbook design
We built a scale 3D product demo model to showcase the functionality of H&T Presspart’s latest respiratory drug delivery service.
H&T Presspart
3D product demo
This Prezi presentation design helped AstraZeneca communicate the human impact of worksite accidents with the aim to reduce the number of health and safety incidents amongst employees worldwide.
AstraZeneca
Prezi presentation design
We brought this PowerPoint presentation design to life with clean, easy to digest typography, subtle slide transitions and engaging animations.
ABPI
PowerPoint presentation design
This internal newsletter proved an effective way of reaching and engaging a large audience regularly, thanks to clever use of colour and headlines that hook.
AstraZeneca
Internal newsletter design
We have worked closely with AstraZeneca for many years. This time we were asked to help them develop an ambitious employee communications campaign and branding that supported internal efforts to increase employee engagement, and upskill and develop leaders in the organisation.
AstraZeneca
Employer branding campaign
An email newsletter that engaged staff to drive productivity thanks to clever and effective design and employee engagement ideas.
MedImmune
Email newsletter
Parker Design is a brand agency that has successfully helped many clients launch new products and services. To introduce its new mobile healthcare device, H&T Presspart asked us to design and develop a unique brand identity that would communicate its benefits to the pharmaceutical market.
H&T Presspart
Brand identity design
Having branded many of its support and maintenance facilities under the name 'Essentials', AstraZeneca asked Parker Design Consultants to create a newsletter design template which would allow them to communicate regular news and updates to the services.
AstraZeneca
Email newsletter template
AstraZeneca came to Parker Design to create a solution which would stand out and get noticed in employees' inboxes.
AstraZeneca
Corporate email newsletter
AstraZeneca
Page turn effect
To celebrate a 30-year career in its Engineering department, AstraZeneca commissioned Parker Design to create a commemorative book design for one of their much admired retiring employees.
AstraZeneca
Commemorative book design
AstraZeneca required an interactive PDF to provide essential information on their key medicines. As the interactive PDF would be updated quarterly and the availability information for each medicine relates to 196 countries, we worked smart.
AstraZeneca
Interactive PDF
To mark the retirement of AstraZeneca's outgoing CEO, our client asked our graphic design team to produce a one-off book design to be presented to him at his leaving ceremony, celebrating his time at the company. The stunning print design and quality of the book matched the occasion perfectly.
AstraZeneca
Book design and printing
AstraZeneca commissioned Parker Design to produce this corporate video about its collaboration with Depaul UK, a charity helping homeless, vulnerable and disadvantaged young people across the UK.
AstraZeneca
Corporate video production
To help AstraZeneca employees keep up to date with the latest company news in the UK, Parker Design were asked to design a weekly email newsletter and build a set of HTML email templates so that the communications team could add their own content and send it to their mailing list.
AstraZeneca
HTML email templates
Parker Design were given the job of designing and producing a more visually appealing Flash application which was easy to update by anyone in the team via a simple online content management system.
AstraZeneca
Flash application
This PDF presentation design provides essential information about AstraZeneca's key medicines, how they contribute to the success of the company, and work to combat a variety of diseases and help patients around the world.
AstraZeneca
PDF presentation design
"We don't want a traditional newsletter design, we want an employee magazine" – That was the graphic design brief AstraZeneca gave Parker Design following a review of their employee communications and internal communications channels.
AstraZeneca
Employee magazine design
As the 'go to' agency for HTML email newsletters, Parker Design were asked to design the overall look and feel, and continue to design and build each issue.
AstraZeneca
HTML email newsletters
AstraZeneca operates in an information-rich industry, and the organisation considers information to be the life-blood of the company. So the way imformation is found, sorted, used, stored and protected is vital to the success of the business.
AstraZeneca
Campaign branding
Having worked with AstraZeneca for many years, we were asked to produce a professional PowerPoint presentation design to tell their 'UK story' to an external audience.
AstraZeneca
PowerPoint presentation design
The brief for this particular medical communications piece was to create a brochure design that could be used as a practical education tool for GPs.
GSK
Practice brochure design
Using high-quality motion graphics, our production team created an animated presentation design to highlight the key findings of AstraZeneca's Innovation Survey.
AstraZeneca
Animated presentation design
When the IS department of pharmaceutical giant AstraZeneca asked us to design an interactive training environment in which they could demonstrate their ‘Lean Tools’ it was a challenge we couldn’t resist.
AstraZeneca
Modular training pod
We designed an employee newsletter that played a major part in increased employee engagement levels.
AstraZeneca
Employee e-newsletter design
Good employee communications lie at the heart of every successful organisation. This is something AstraZeneca understand and have worked closely with Parker Design on for many years to ensure its employee communications are engaging and informative, whether through print design or digital formats.
AstraZeneca
Internal communications guide
The pharmaceutical giant AstraZeneca implemented Microsoft SharePoint into their company systems and needed to educate their employees about the software with the use of SharePoint handbook design which formed part of their eLearning toolkit.
AstraZeneca
SharePoint handbook design
"Can you make it look sexy?" and "What do we want it to feel like?" – Two questions that helped us answer this brief with a strong staff newsletter design that changes perceptions.
AstraZeneca
Staff newsletter design
As part of the AstraZeneca Procurement 'Way to the Top' campaign, we were asked to convert one of the posters we had designed into an interactive Flash presentation.
AstraZeneca
Interactive Flash presentation
As part of AstraZeneca’s BrandWISE awareness campaign, we produced a short pharmaceutical video about the type 2 diabetes drug Onglyza that featured infographic design and motion graphics.
AstraZeneca
Pharmaceutical infographic video
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